top of page
STRAPLOGO_AIM.png

BETA (B777)

Price

$3,250.00

LIMITED EDITION 77 PIECES

READY MAY 2026

FIRST DROP OF 10 IN PRODUCTION

PRE-ORDER UPDATE

  • UPDATE: 19 FEB 2026

    Today marks the opening of the first pre-order drop. Only 10 pieces from the initial production will be made available now.

DESCRIPTION

  • MADE IN SWITZERLAND.
  • DESIGNED IN THE UNITED ARAB EMIRATES.
  • A TRIBUTE TO THE UAE’S AVIATION LEGACY.
  • 40MM CASE with 20MM LUG WIDTH.
  • BLACK AVIATION DIAL WITH LUMANOVA™
  • CLEAN, MINIMALIST, PILOT-INSPIRED DESIGN.
  • BOEING 777 SKIN INCORPORATED WITHIN
  • CROWN STYLED ON B777 ENGINE FAN BLADE.
  • SAPPHIRE CRYSTAL.
  • SCRATCH-RESISTANT WITH ANTI-REFLECTIVE COATING.
  • PRECISION-MACHINED 316L STEEL CASE .
  • ENGINEERED FOR DURABILITY AND BALANCE.
  • PREMIUM LEATHER QUICK RELEASE STRAP.
  • LIMITED PRODUCTION 00I-077
  • Current delivery time can be up to 90 working days from the date of order.

    Due to the hand-assembled nature of each timepiece and the limited production process, delivery may occur slightly earlier or later depending on manufacturing schedules and final quality control.

CALIBRE

  • Swiss-made automatic mechanical movement
  • Made in La Chaux-de-Fonds, Switzerland.
  • Diameter: 25.60 mm (11 ½ lignes)
  • Height: 4.60 mm
  • Weight: ~32 g (varies slightly by grade)
  • Jewel count: 26 jewels
  • Beat rate: 28,800 vibrations per hour (4 Hz)
  • Smooth sweeping seconds hand
  • Power reserve: 38–41 hours depending on configuration
  • Accuracy: approx ±4 sec/day

WARRANTY

THE BETA SERIES IS COVERED BY A TWO YEAR LIMITED WARRANTY. 

CLICK HERE

AIRCRAFT INSIDE

ETIHAD AIRLINES: BOEING 777-200LR (A6-LRB)

ON ALL OF OUR CURRENT MODELS

FREE WORLDWIDE SHIPPING

033-pencil_edited.png

custom engraving

we give you the option to make it unique. replace the limited edition mark on case back with your own engraving.

016-puzzle_edited.png

limited EDITION PIECES

EACH ONE IS INDIVIDUALLY ENGRAVED WITH YOUR SEQUENCE NUMBER. no watch is the same. SEE BELOW THE QUANTITY BEING MADE.

005-success_edited.png

Swiss Movement and build

Reliable, high-accuracy Swiss mechanics.

028-award_edited.png

strap options

we offer many strap materials and options. FROM CONNOLLY™ LEATHER TO CALFSKIN, EACH STRAP CARRIES QUALITY CRAFTMANSHIP TO THE HIGHEST DETAIL.

001-clock_edited.png

LUMINOVA™ DIAL

HAND PAINTED WITH LUMANOVA™. PROVIDING BRIGHT NIGHT OPERATIONS WITHOUT COMPROMISE.

Asset 12_edited.png

CASE

brushed & polished. EACH CASE IS SEALED WITH 10ATM WATER RESISTANCE. DEPENDING ON THE PRODUCT MATERIALS INCLUDE 316 STEEL, AND TITANIUM.

WHAT OUR CUSTOMERS SAY

bottom of page